Every year on July 18, the world observes Nelson Mandela International Day. One of the traditions of the day is the 67 Minutes Challenge, inviting people to spend 67 minutes helping others.
Why 67 minutes?
The number represents the 67 years Nelson Mandela devoted to fighting for justice, equality, and human dignity. Mandela was a South African leader who spent 27 years in prison for opposing apartheid, a system that separated people by race. After his release, he chose reconciliation over revenge and later became South Africa’s first Black president. His life showed that real strength is found not in hatred, but in forgiveness.
The idea behind the challenge is simple. Give 67 minutes of our time to help someone else.
That could be:
β’ Picking up litter in our neighborhood.
β’ Visiting an elderly person who feels alone.
β’ Donating food, clothes, books, or blood.
β’ Planting trees or caring for a community garden.
β’ Reading stories to children.
β’ Mentoring someone or teaching a useful skill.
β’ Helping at an animal shelter.
β’ Cooking a meal for a family in need.
β’ Supporting a local charity or community project.
β’ Simply listening to someone who needs to be heard.
Like practicing a musical instrument, 67 minutes may not seem enough to master anything in a single day. But practiced regularly, those minutes shape habits, habits shape character, and character shapes the world. In the same way, kindness is not meant for a single date on the calendar. We can give our 67 minutes on any day, at any time, until helping others becomes a natural part of who we are.
β¨ α΄ΚΈα΅β±βΏα΅ α΄α΅α΅ α΅αΆ α΅Κ°α΅ ΚΛ‘α΅α΅ α΅α΅Κ³α΅α΅ α΅α΅Λ’β±αΆ α΅Λ‘α΅α΅